The short answer
A charge from FULLSTORY* DIGITAL CX corresponds to FullStory digital experience intelligence (DXI), session replay, or product funnel analytics from FullStory, Inc.
Why it shows up like this
A transaction entry labeled FULLSTORY* DIGITAL CX represents a commercial software fee from FullStory, Inc., an enterprise analytics provider headquartered in Atlanta, Georgia. This line item bills for a FullStory Digital Experience Intelligence Subscription, which engineering teams and digital product managers deploy to monitor user sessions and diagnose digital checkout friction. Depending on how your banking provider processes merchant data, the charge may also appear as FULLSTORY INC, FULLSTORY.COM, or FULLSTORY DXI.
Billing occurs on either a monthly or annual contractual schedule, primarily determined by captured user session quotas across web properties and mobile applications. Unanticipated charges often occur when website traffic spikes exceed contracted monthly session allowances, resulting in usage overage fees. Alternatively, an initial promotional proof-of-concept period may have transitioned into an active corporate contract with automatic recurring renewal terms.
If you do not recognize this charge on your corporate card, consult your software development lead or product analytics department before initiating a formal dispute. Many digital companies utilize FullStory alongside or in place of competing product analytics tools like LogRocket or Hotjar. Account administrators can review tracked session usage and inspect past invoice breakdowns by signing in to app.fullstory.com and navigating to Settings > Subscription. If your organization has never utilized FullStory services and suspects card compromise, alert FullStory support and notify your banking institution immediately to block unauthorized charges.
Don’t recognize it? Common scenarios
Unrecognized FullStory charges typically occur when an engineering team installs session recording tags or when web traffic spikes beyond contracted session limits.
- A product or UX research team installed the FullStory tag on an ecommerce store or web app.
- An annual enterprise FullStory Enterprise or Business tier contract auto-renewed.
- High website traffic triggered usage-tier overages.
How to locate the invoice and cancel
- Sign in to FullStory App Go to app.fullstory.com and log in with your administrator account.
- Review Settings & Subscription review to Settings > Subscription to view captured session counts and invoice history.
- Contact Account Representative Reach out to your dedicated FullStory Customer Success Manager to modify renewal commitments.
Frequently Asked Questions
What does FullStory capture?
FullStory records user clicks, page transitions, form interactions, and console errors to replay customer sessions and identify UX friction points.
How is FullStory billed?
FullStory is billed based on the number of monthly sessions captured across monitored web domains and mobile applications.
Dispute Rights & Fraud Prevention
If your company never authorized an agreement with FullStory, Inc., reach out to their support team and contact your card issuer within 60 days to report the unauthorized transaction.
Independent reference — not affiliated with FullStory, Inc.. Billing names and policies change; verify with the merchant or your bank before acting.
Verified sources
Every claim on this page is checked against official sources — open them to confirm before you call your bank.
- FullStory Pricing and Plans https://www.fullstory.com
- CFPB: Disputing Unrecognized Charges https://www.consumerfinance.gov
Reviewed Aug 15, 2026 · high · About UnknownCharges