The short answer
This charge represents an upgraded membership or token purchase on Plenty of Fish (POF), a Match Group dating service.
What is the PLENTYOFFISH charge?
When your bank statement lists the exact descriptor PLENTYOFFISH, it indicates a subscription fee or membership upgrade charge processed by Match Group, LLC for the dating app Plenty of Fish. While the platform is heavily promoted as a free service, the company aggressively up-sells users to an upgraded membership tier that unlocks advanced features like viewing read-receipts and seeing who liked your profile.
The charges occur because a user purchased a direct web subscription or token bundle processed through the merchant payment gateway of Match Group, LLC rather than through Apple App Store or Google Play billing. These transactions representing Plenty of Fish Dating App access are frequently billed from corporate offices located in Vancouver, BC.
To review your active subscription status, verify billing terms, or stop recurring billing, log in to your account on the official POF website and navigate to your account management settings. If you want to prevent future charges and avoid unexpected credit card renewals, cancel your paid upgraded membership before the next scheduled billing date arrives. Keeping close track of your monthly statements ensures complete financial security and prevents unexpected surprises from recurring charges.
Not to be confused with financial 'POF'
In rare cases, if you see the abbreviation 'POF' on a banking ledger during real estate or large wire transfers, it stands for 'Proof of Funds.' However, standard consumer credit card charges reading PLENTYOFFISH are definitively the dating app.
Why did Match Group, LLC charge my card or bank account?
Charges from Match Group, LLC under statement descriptor "PLENTYOFFISH" usually correspond to authorized direct purchases, digital orders, or recurring membership renewals.
How do I cancel future charges or dispute an error with Match Group, LLC?
Log in to your Match Group, LLC account portal at https://help.pof.com to cancel your subscription or request an order adjustment.
Independent reference — not affiliated with Match Group, LLC. Billing names and policies change; verify with the merchant or your bank before acting.
Verified sources
Every claim on this page is checked against official sources — open them to confirm before you call your bank.
- POF Help Center - Upgraded Membership https://help.pof.com
- Match Group Billing Details https://mtch.com
Reviewed Aug 31, 2026 · high · About UnknownCharges