What is the FIRSTLEAF* WINE CLUB charge?

Why it shows up like this

A line item on your bank or credit card statement reading FIRSTLEAF* WINE CLUB indicates a payment to Firstleaf, Inc., a direct-to-consumer wine subscription club based in California. Operating similarly to wine delivery services such as Winc or Naked Wines, Firstleaf uses an introductory tasting quiz and member ratings to customize shipments of 6 or 12 bottles. Transactions process under descriptors like FIRSTLEAF* WINE CLUB, FIRSTLEAF WINES, or FIRSTLEAF 800-461-7203, typically charging cards right before a new shipment leaves the distribution warehouse.

The most frequent cause of an unexpected Firstleaf charge is an introductory promotional rollover. New members often sign up for a heavily discounted starter bundle (such as 6 bottles for $39.95) without recognizing that the order enrolls them in an ongoing wine delivery subscription. Once the promotional trial period ends, the Firstleaf Personalized Wine Club Subscription automatically renews at the regular club rate, typically billing between $79.98 and $159.98 plus shipping and applicable alcohol sales tax every few weeks or months.

To manage or verify this transaction, sign in to your member account at firstleaf.com and check the Next Club Order section under Account Details. Firstleaf issues email reminders several days before billing and packaging each shipment, allowing members to swap bottles or postpone upcoming boxes. If you wish to stop future deliveries, navigate to your Club Plan settings to cancel your membership, or contact their wine concierge team at 1-800-461-7203. If a box charged without your permission or after you had already canceled, contact customer service promptly to request an order intercept or account credit under their satisfaction guarantee.

Common reasons for this charge

Charges under this descriptor almost always represent recurring wine shipments or trial conversions. Reviewing your member profile clarifies whether an automated order was assembled and processed.

• A scheduled 6-bottle or 12-bottle Firstleaf wine shipment was processed and billed.
• An introductory discount offer (e.g., 6 bottles for $39.95) transitioned into a full-rate recurring club subscription.
• An a la carte wine store purchase was made on firstleaf.com.

How to locate the invoice and cancel

1. Log in to Firstleaf.com Go to firstleaf.com and sign in to view your Next Club Order date and wine selections.
2. Inspect Club Settings review to Account Details > Club Plan to review shipment frequency and pricing.
3. Cancel or Pause Membership Click Cancel Membership under Club Plan settings or call Firstleaf Wine Concierge at 1-800-461-7203.

Frequently Asked Questions

Dispute Rights & Fraud Prevention

If you did not order wine from Firstleaf, check whether an authorized family member signed up for a promotional box.

If a shipment was charged after you confirmed cancellation online, contact customer concierge to request a refund.

Verified sources

Every claim on this page is checked against official sources — open them to confirm before you call your bank.

• Firstleaf Terms of Service https://www.firstleaf.com
• FTC: Subscription and Auto-Renewal Guides https://www.ftc.gov