What is the AUTH0* IDENTITY charge?

Why it shows up like this

A transaction labeled AUTH0* IDENTITY on your bank or credit card statement is an automated subscription payment billed by Auth0 by Okta, Inc. Auth0 provides Auth0 Identity & User Authentication services that allow software developers and companies to add secure login boxes, social sign-ins, and multi-factor authentication to their web or mobile applications. If your business runs an app, customer portal, or internal tool, your engineering team likely uses this platform to handle user access without building custom login systems from scratch.

Auth0 plans operate on a monthly recurring subscription model based on monthly active users, or MAUs. An MAU is counted whenever an individual user logs in, signs up, or refreshes an authentication token during the billing period. The service offers a free tier for up to 7,500 active users, but production applications automatically transition to paid billing once they surpass that limit. Paid self-service tiers start at $35 per month for B2C Essentials and scale upwards as your user base expands or when you enable premium features like custom domains and enterprise single sign-on connections.

If you did not expect this charge, an engineer, web agency, or contractor working on your website may have registered a paid tenant using your company card. To locate the specific charge details, sign in to the administrative dashboard at manage.auth0.com with your administrative credentials. Review the subscription settings under your tenant account to inspect your current plan, view previous invoices, or downgrade to the free tier to stop future billing. If nobody in your organization authorized this account and you suspect your card details were stolen, contact your bank to dispute the charge and request a new card.

Don’t recognize it? Common scenarios

Unexpected charges from Auth0 typically trace back to technical employees or third-party web agencies who created an account for a development project. Many teams link a corporate credit card to unlock advanced security features during testing and forget to cancel the plan when the project ends.

Another frequent trigger is sudden user growth. Because Auth0 charges are tied directly to monthly active users, a marketing campaign or product launch that attracts thousands of new visitors can push a previously free account past the 7,500 user threshold, generating an unexpected monthly bill.

• A company web application implemented Auth0 to manage customer logins.
• Monthly active user volume exceeded the 7,500 MAU free tier threshold.
• Enterprise SSO or passwordless authentication features were enabled on the tenant.

How to locate the invoice and cancel

You can inspect itemized invoices and manage your subscription directly inside the Auth0 management console. The steps below guide you through checking your active tenant and ending recurring billing.

1. Sign in to Auth0 Dashboard Open manage.auth0.com and log in with your administrative account.
2. Inspect Tenant Subscription review to Settings > Subscription to view your current plan, MAU count, and invoices.
3. Downgrade Tenant Select Change Plan and choose the Free tier or delete the tenant if no longer in use.

Frequently Asked Questions

Dispute Rights & Fraud Prevention

If an Auth0 charge appears on your statement and no one on your team created an account, report the unauthorized transaction to your financial institution. Under the Fair Credit Billing Act, you have sixty days from the statement date to dispute unauthorized charges on personal and business credit cards.

Before initiating a chargeback, check with anyone who has access to your company credit cards or cloud infrastructure. Disputing a legitimate charge can cause Auth0 to suspend the tenant immediately, which may lock your customers out of logging into your website or mobile app.

Verified sources

Every claim on this page is checked against official sources — open them to confirm before you call your bank.

• Auth0 Billing & Subscription Documentation https://auth0.com
• FTC: Disputing Credit Card Charges https://consumer.ftc.gov